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Position:Home>Wedding News> Standards will be introduced wedding wedding industry is facing a major reshuffl
Standards will be introduced wedding wedding industry is facing a major reshuffl
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Reporter from Hangzhou was informed by the State Administrati on of Quality Supervision and the National Standardization Committee approved the "Chinese wedding service standards" will be recently introduced, allegedly directed the wedding industry service standards will be a variety of consumer traps, to purge and norms currently in chaotic, disorderly competition in the wedding industry. Industry sources said the wedding industry will usher in a "major reshuffle."
Consumers Association has issued a consumer phenomenon alert Hangzhou
Relevant statistics, there are a lot of wedding services "sweet trap", such as the wedding car late model incompatible with the agreement, failure of delayed travel "guitar time"; can not by contract, provide the camera (camera) division, making video discs a quality problem can not normally watch and so on.
Hangzhou Consumers Association has released exclusively on wedding reservations consumer warning: "Wedding Book must sign a written contract, the contract specifications are not set, will enable new responsibility of the hotel can not be pursued, but could not make up for losses." Municipal associations related person in charge told reporters that the couple must pay attention to the following situations, such as a hotel closed down. Most new book well in advance the hotel a few months or even a year, to the days of the sudden closure of some hotels, and this tends to make newcomers by surprise, to the happiness of the couple immersed in the spirit and bring the double shadow economy; Second, temporary hotel cancel the wedding. Most consumers and the hotel is only a simple verbal agreement or written agreement entered into, and sometimes the hotel for interpersonal factors as well as to obtain greater economic benefits, unilateral breach of contract, cancellation of the wedding booking married.
"We are receiving complaints about the wedding industry is not much, but it does not mean fewer violations occur, mainly because of the red-letter day in the marriage, the couple are often reluctant to look for 'trouble' initiative to give up rights." Hangzhou Business 12315 Analysis Bureau, said a staff member.
Industry sources, the wedding must be around the "commitment", "grateful" for the two areas, but the wedding planning and execution the company is not enough, the wedding became a flower show, the theater.
Crux of the low threshold level of mixed industry
Industry sources said the wedding market, the source of chaos is that the two sides signed the service contract is not standardized. Some wedding-related companies and consumers to sign a contract there is no clear responsibility, or only an oral agreement does not enter into a written contract that give rise to various problems.
Yesterday, Hangzhou, who declined to be named head of a wedding company, told reporters that do a chic, romantic wedding is not easy, but a normal wedding is very easy to organize, emcee, video and more public resources, as long as money, anyone can use.
"Wedding market threshold is too low, a few thousand dollars can dry up. Registered by the business sector about the hundreds of wedding companies, but the actual provision of the auspices, performance, drums and other related business, the company has nearly a thousand." The Industry sources have told reporters that the current wedding market is not yet standardized the city, many of the wedding is only two or three "front company" or a flower shop, photo studio to hang a sign company to suddenly become a wedding. In the wedding industry, as long as the prop-shop layout of the scene, and will be a guest home.
However, this phenomenon will be the future norm. Reporter learned yesterday, a few drafts of the "Chinese wedding service standards" has passed the State Administration of Quality Supervision and the National Standardization Committee's approval, will be introduced recently. Meanwhile, the "wedding photo studio service standards", "wedding Qualification and grade standards," "Wedding professional terminology standards" and another three and approval standards are also included in this year's work plan. Industry sources, several service standards will form a joint force, the Chinese wedding services and wedding industry will end a long time there is no standard, the lack of industry standard mode of operation.
Adverse trends in the wedding market competition or to be inhibited
Wedding Industry Association vice president of Zhejiang Province, Hangzhou, Old Phoenix Bank building, said Daniel Poon, CEO, Hangzhou, there are hundreds of companies the size of the wedding, and as in other provinces scattered small, competitive disordered state, the non-standard, each one about the company into the close, and there will be more than a new company was born into.
"A wedding on the yuan annual output value of industry chain is quietly forming, but the lack of industry standards and restrictions, rights and responsibilities is not clear, the terms of compensation is not clear, leading to disputes are frequent. The introduction of the new national standard, but prosperity will be the original disorder The great impetus from the market. "Poon said the new standard, the wedding company is bound to face a reshuffle, if you do not meet this standard, the company will not be able to set up the wedding, or need to adjust the standard, then, the" front company "will no longer exist.
However, some industry insiders believe that mere introduction of the new standards may also be difficult to quickly put an end to the current transmission of the disease on the wedding market. Speaking from the consumption habits, marriage life, the Chinese consumer spending has always been among the most important, especially in the mainstream of child groups, the premise of a newly married, the majority of parents want to be enough for the wedding scene of pomp.
"But after all, is a good start, but consumers need to gradually change the concept of extravagance." Poon is expected in the relevant industry standards of service have been put forward, the entire industry is bound to usher in a "big reshuffle", for consumers , wedding services, poor market competition will be inhibited, such as false advertising, consumer traps and other "sweet trap" will be less and less.
